Survivial Skills for Freelancers

What my clients say

The best advert for my freelance copywriting and editing services is the people I’ve worked for.

The following testimonials give you an insight into the reasons why my clients love working with me. If you’d like to read more, connect with me on LinkedIn, where I have over 100 recommendations, or check out my reviews on Google or Facebook.

“With everything we’ve had in the past from agencies and other copywriters we’ve immediately reached for the metaphorical red pen and started to edit. Sarah's was absolutely fantastic on first draft. I loved the tone of voice and am going to ask her to carry out as much of the rest of our web page and marketing copy writing as she can. Thank you for this, you are brilliant.”
Chris Horseman, Managing Director
Engage in Learning
“Sarah is absolutely fantastic at what she does. In a few well-chosen words she can convey exactly the right feel and impart the right information. Her words will only enhance your work. You know your copy is safe in her hands when you give it to her, she is trustworthy and authentic. I definitely recommend her to you.”
Janie Whittemore, Owner
The Healing Company
“I recently had the pleasure of working with Sarah on a brand project including creating tone of voice guidelines. From initial brief to completed article, Sarah's restless enthusiasm for her art is infectious. My client was delighted with her work and I look forward to working with her again in the future.”
Paul Barrett, Director
“Sarah is a fantastic copywriter, incredibly professional and very efficient. I've noticed a significant upturn in speaking enquiries since I uploaded the new speaker page content that Sarah wrote to my website. Long may that continue! Thank you, Sarah, fab job.”
Robin Waite, Coach and Author
Fearless Coaching
“Sarah is truly exceptional with her words and is held in high regard both in our business and the wider business community in Cheltenham and Gloucester. Would happily recommend to any of my clients.”
Rick Notley, Director
“For 10 years we have struggled to find the words to express what we did that was easy for potential clients to understand. Sarah's approach is grounded in enthusiasm for her clients business. She was able to distill our ramblings into compelling words that really got the core of what we are about as a company. We cannot think of a better recommendation than that.”
Simon Scott, Co Founder
Push Media Ventures Ltd
“Sarah is a pleasure to work with. She did a great job copywriting on a complex website/brand project for us. She is professional and considered. Sarah got the nuance of the client’s tone of voice straight away. I would definitely recommend her services.”
Sue Bush, Project Manager, Designer and Owner
Touchpoint Design Ltd
“We've been working with Sarah for a while now on a number of projects. She has a very positive attitude and it's great to know that she always delivers the right copy and the right tone of voice for our clients. We know we can trust her to deliver. We look forward to continuing to work together.”
Mat Jolly, Owner
Jolly Good Design
“Sarah demonstrated a great understanding of our business from the get-go, and her copy was beautifully written. She will definitely be the go-to resource for our future copywriting needs!”
Rob Parkes, Director
Genie Connect
“Sarah did a superb job on rewriting my website when I rebranded. I was stuck for inspiration and Sarah came up with a fresh and engaging approach which has resulted in increased website visitors and positive feedback. She's the definition of professional providing good communications and completing work well within deadlines. On a separate note, it's worth checking out her great Cotswold photos on Instagram.”
Jonathan Pollinger, Owner
Pollinger Social
“Sarah was a delight to work with. She has a special storytelling skill to get the essential summarized jewels in what we lose in being stuck too long in our own detail. She writes in a very concise and positive way that captures the audience's attention and conveys the importance and the passion we feel about the services and software we provide.”
Kevin Quincey, Strategy Director
InfoPlanIT, LLC
“Sarah is the kind of person that just 'gets it'. She's incredibly professional, always meeting deadlines and she delivers content that always exceeds expectations. The combination of her creativity, flexibility and her ability to put herself in the shoes of the reader to deliver engaging and effective content, makes her key part of the team. I never need to worry when Sarah is working on a project.”
Justin Rocyn-Jones, Marketing Director
WearerTech Limited
“During my thorough online research for a copy writer to create some meaningful content for my new website, Sarah Townsend Editorial stood out. Communication with Sarah was excellent, she understood what I wanted and was very easy to work with, fine tuning each section with great professionalism. She went the extra miles to review and perfect the supporting documents needed for my business. Exceptional customer service. I highly recommend.”
Julio Mathieu, Owner
FitShift Coach
“Sarah knows everything there is to know about marketing and copywriting and made the process so easy from start to finish. She worked with my website designer to make sure the structure and appearance worked, and she wrote the words I needed with minimal guidance and input from me. I now have a website I’m proud of that’s helped me get my new business off the ground. Thanks Sarah!”
Jez Wallace, Director
Stratus Home Finance
“I couldn’t have found it easier to work with Sarah. She listened carefully to my problem, understood my needs and provided the perfect fit product. She has a real knack of delving deep into your business and giving it a voice that feels and sounds like you. I would highly recommend Sarah as a copywriter. My brand is much better defined having worked with her. She can do so much more for your business than you realise.”
Mel Cormack-Hicks, Owner
Melanie Cormack-Hicks Fine Artist
“Sarah took time to get to know me and to understand my ethos. She persuaded me to share much more of myself so potential yoga students and clients would sense the person behind the brand and beyond the training and experience. Her copy was crisp and sharp but with a heart!”
Ruth Henderson-Cash, Owner
“Sarah and I worked on our website, she updated and put a professional look to the text. We had a couple of meetings, and she made it simple and enjoyable. she asks the questions which gives her the knowledge about our company and lays it out in a way that reads well and gives the detail that our clients need. I would not hesitate to work in the future with her on other projects.”
Jamie Underwood, Director
Wheatley Printers
“Recently engaged Sarah to create copy for my consultancy services website and was thrilled with the results. Sarah's approach, style and ability to transform my thoughts and working material into something special is a testimony to her considerable skills, creative knowledge and copywriting ability. I was so impressed, that I’ve asked her to undertake further work.”
Brad Cole, Director
PPM Global
“As a copywriter, editor and proofreader Sarah is a true specialist. In this too-often overlooked specialist field it is refreshing to work with a master. First class.”
David Fraser, Managing Director
Harrison Fraser
“Sarah is absolutely the best writer I’ve worked with in an age. She becomes part of the team and thinks carefully about her recommendations, why she makes them and how they might benefit the organisation. I love the tone she brings to our work, and her pedantic accuracy delights me.”
Jules Hillier, Chief Executive
Pause Org
“Sarah is an incredibly talented wordsmith. She creates copy that draws the reader in and makes the client’s message pop. You won’t find a better copywriter.”
Amy Kemp, Director
Fuchsia Lime
“Sarah tackles complex copywriting briefs with great skill and understanding. She adapts her style to meet our clients’ requirements, and her attention to detail is second to none.”
Michael Townshend, Owner
Highwire Design
“We’ve worked with Sarah since 2006. She is creative, accurate and reliable, and always delivers first class work, on time and within budget.”
Oliver Fahlbusch, Senior Vice President
Corporate Communications and Marketing, RTL Group
“In a field where there are many enthusiastic amateurs, Sarah stands head and shoulders above the crowd. Her knowledge of language and modern usage is unrivalled, and she is a true and trusted expert.”
Jeff Fuge, Director
Objective Ingenuity
“Sarah makes our copy engaging and ensures it always sounds just right. She is creative, versatile and diligent – and has an exceptional eye for detail.”
Simon Blake OBE, Chief Executive
“Sarah is a fantastic copywriter who really understands tone of voice. She takes time to listen to all members of a business, gets under the skin of a brand and takes on board comments before articulating and writing, very precise, engaging brand messages. She can write in a formal, corporate style or more chirpy, editorial/lifestyle – with a good dollop of humour! She can say in 20 words what it takes me to say in 400! I have no hesitation in recommending her.”
Andrew Hussey, Owner
Lost and Found Creative
“I thoroughly recommend Sarah for copywriting and copy editing. From my few rough notes she transformed the copy into something that leapt off the page, completely bringing the product to life in ways I didn't imagine.”
Toby Stoate, Client Services Production
Specialist Brightsource
“Working with Sarah has been fantastic. From the original brief to the final crafted copy, Sarah completely understood the message and the audience.”
Adam Vines, Director
Lounge Design Limited
“Sarah is, without a shadow of a doubt the best copywriter I have ever worked with. I never really have to explain anything in too much detail, she just 'gets' it – and therein lies the beauty of working with Sarah – she makes my life easier – and surely that's what it should all be about!”
Kat Shayler, Owner
Sharpfox Social
“Sarah is a great and trusted copywriter, copy editor, proofreader and content creator. She is detail orientated and timely and I would recommend her to any organisation.”
Toril Cooper, Senior Communications Officer
“The great thing about working with Sarah is she makes my job easier. Her pieces have great word balance for SEO as the main keywords feature the most but only ever amount to 3 or 4% of the overall content which is perfect. Very well done Sarah!”
Darren Kandekore, Director
“Sarah is a fantastic copywriter to work with. I am so happy I commissioned her to work on my website and marketing materials. Sarah is friendly, professional and delivers great results/copy. Thank you so much Sarah!”
Pia Cato, Owner
Vanilla Pod Bakery
“Sarah's approach, her professionalism and her friendly nature, set me at ease immediately! She managed to just get me, my business and what I was aiming to achieve in a way that I knew she was a safe pair of hands. I'll be using Sarah for all of my future copy needs including working on my website. She makes it easy to work with her and when the pressure was building with my deadlines, she was an absolute godsend.”
Emma Courtney, Owner
Explore Change
"Sarah supported us on our brand evolution project, which included reworking and rewriting a healthy amount of web copy for our new website, our new brochure and also a very helpful set of tone of voice guidelines and Instagram tips for our team. It was our first time working with Sarah, but she quickly got to grips with our core services and turned this into brilliant copy. We felt confident leaving this project with Sarah as she exudes positivity and passion for her craft, and showed a real interest in what we do and how to best present us. We’ve already had brilliant feedback for our new website, which we know is down to a combination of brilliant design and compelling copy.”
Kirsty Brooks, Director
Asaro Events