Copywriter, author, speaker
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  • Creating clear, accessible web copy for a UK charity that supports adults with ADHD

    Posted on 25 Jun 26 in Case studies

    When your readers face challenges with focus and attention, clear copy isn’t a nice-to-have – it’s a vital part of the support you offer. Discover how I helped ADHD Aware clarify its messaging for adults with ADHD.

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    Mental health advocates unite: LinkedIn, leaflet and website copywriting

    Posted on 22 Aug 24 in Case studies

    When your marketing no longer reflects the success of your business, it’s time to breathe new life into your words. Read how I helped a mental health trainer and therapist get clear on her message and attract her ideal clients.

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    DocuMagic: transforming vital university comms and marketing

    Posted on 21 Aug 24 in Case studies

    When your documents for students are no longer fit for purpose, it’s time for DocuMagic. Breathe new life into your student comms and marketing with my expert DocuMagic transformations for Higher Education Institutions.

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    Monthly copywriting support for a successful ADHD business founder

    Posted on 20 Aug 24 in Case studies

    This case study focuses on copywriting and editing for ADHD and neurodivergent business owners. Free yourself up to focus on your work – while I fix your words.

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    Website and case study copywriting for an IT company

    Posted on 17 Feb 21 in Case studies

    Find out how I provide marketing support, web copy and case study copywriting for a global IT company.

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    Recent posts

    • 7 compelling reasons to choose a neurodivergent copywriter and editor 2 July 2026
    • The essential software tools powering my freelance business – and why they’re worth it 17 July 2025
    • Smart writers repurpose. Here’s how to squeeze more value out of everything you write 23 June 2025
    • I saved £958.16 a year in my freelance business with 5 simple software swaps. Here’s how I did it 11 June 2025
    • Thinking of self-publishing a business book? Here’s my story… 18 February 2025

    What my clients say

    "Sarah provides invaluable marketing support for our business. We're incredibly busy delivering services for our clients and none of us specialise in marketing. Our content can be complex and highly IT technical, but Sarah knows how to transform our documents into powerful, punchy prose that anyone can understand. Sarah overhauled the content for three websites that have converted hundreds of thousands of pounds worth of income for our business. She interviews our clients and writes case studies that help us attract new clients, and regularly works her magic on everything from marketing emails to slide decks. I highly recommend her."
    Conrad Murray
    Director, Nero Blanco IT Limited
    • <p>Grow in confidence and boost your freelance success with <strong>Survival Skills for Freelancers</strong></p>
    • <p><strong>The Little Book of Confusables 2 </strong>is here! 500+ more misused words demystified, in the same fun, gorgeous and invaluable style as the multi-award-winning first book.</p>
    • <p>Get fun, memorable spelling tips for 600 commonly confused words in 300+ gorgeous pages. <strong>The Little Book of Confusables</strong>. GOLD eLit book award winner.</p>

    Sarah Townsend Editorial Limited

    • hello@sarahtownsendeditorial.co.uk

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