Clever customer profiles help you attract the right clients, and address them in their own language. Adopt a targeted approach and hit your ideal client between the eyes. Read more...
Social media. It wants a piece of you, and it wants it NOW. As a busy freelancer, how will you prioritise your online presence? Read more...
Copywriters do a lot more than write websites. Here are six lesser-known ways a copywriter can help your business become more successful. Read more...
"You've been a freelancer for 19 years? What's your secret?!" I'm not sure this is what you had in mind... Just don't tell, okay? Read more...
60% of marketers say creating blog content is top of their to-do list. Whatever business you’re in, blogging should be a vital part of your marketing strategy. These tips will help you do it well. Read more...